A Ciceronian President? (Obama and rhetoric)

Jumping on a bandwagon to demonstrate the contemporary relevance of what I study:

Charlotte Higgins, 'The new Cicero'

It's worth reading the whole article. Here are some extracts using the geeky technical vocab which will be found in my thesis:

One of the best known of Cicero's techniques is his use of series of three to emphasise points: the tricolon. (The most enduring example of a Latin tricolon is not Cicero's, but Caesar's "Veni, vidi, vici" - I came, I saw, I conquered.) Obama uses tricola freely. Here's an example: "Tonight, we gather to affirm the greatness of our nation, not because of the height of our skyscrapers, or the power of our military, or the size of our economy ..." In this passage, from the 2004 Democratic convention speech, Obama is also using the technique of "praeteritio" - drawing attention to a subject by not discussing it. (He is discounting the height of America's skyscrapers etc, but in so doing reminds us of their importance.)

[...]

Obama's favourite tricks of the trade, it appears, are the related anaphora and epiphora. Anaphora is the repetition of a phrase at the start of a sentence. Again, from November 4: "It's the answer told by lines that stretched around schools ... It's the answer spoken by young and old ... It's the answer ..." Epiphora does the same, but at the end of a sentence. From the same speech (yet another tricolon): "She lives to see them stand out and speak up and reach for the ballot. Yes we can." The phrase "Yes we can" completes the next five paragraphs.

[...]

Steel also points out how Obama's oratory conforms to the tripartite ideal laid down by Aristotle, who stated that good rhetoric should consist of pathos, logos and ethos - emotion, argument and character. It is in the projection of ethos that Obama particularly excels.